ARIAT DISTRIBUTION CENTER

California based company Ariat, saw potential in opening a state-of-the-art distribution center in one of its largest markets, Texas. Bringing hundreds of jobs to the area, Ariat wanted a space that reflected their culture and core values: a commitment to innovation, quality, integrity, teamwork and respect. The company’s name was inspired by the legendary racehorse Secretariat, whose big heart, athleticism, and competitive spirit continue to motivate the brand.

In their new space, Secretariat is prominently featured, alongside representations of Ariat’s key sectors: Work, Western, and English. The design incorporates materials found in their customer’s daily lives such as metal, wood, and leather along with large scale graphics highlighting all their brand units. Secretariat’s racing colors and Ariats clothing patterns can be found as details through out the space.

With an eco-forward initiative, the building and use of materials achieved a LEED Silver certification.